Spin Master has entered into a three-year global licensing agreement with Warner Bros. Consumer Products (WBCP) for the DC brand.

Beginning Spring 2020, Spin Master will be a new toy licensee for DC in the boy’s action category, remote control and robotic vehicles, water toys and games and puzzles.

“Partnering with an iconic brand like DC is a major milestone for Spin Master and is part of our strategy to invest in successful licenses to further grow and diversify our business,” said Ben Gadbois, Spin Master’s global president and COO.

“Children everywhere have been entertained and inspired by DC Super Heroes and Super-Villains for more than 80 years and we’re honoured to be a part of that storytelling and imagined play.

“We are looking forward to bringing Spin Master’s renowned innovation to the toy line and to sharing more details about this exciting partnership in the New Year.”

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The build-it-yourself wireless wand shows fans how to code and create as they flick and swish through more than 70 challenges inspired by the Wizarding World.

The wand works with software and a connected app to capture movements and turn them into effects. It lets kids make serpents slither, toads transfigure, fires flow, feathers float, goblets duplicate, Bertie Bott’s Every-Flavour Beans enlarge, and more.

“We’re surrounded by technology in our homes, workplaces and pockets, yet only a small percent of people, less than 1% of 1%, understand the happenings behind the screen,” said Alex Klein, co-founder and CEO of Kano.

“We are thrilled to partner with Warner Bros Consumer Products to inspire people of all ages, all over the world to make their own code, and see how easy it can be to understand, play and create with it.”

Julian Montoya, senior vice president, Global Toys, Warner Bros, added: “We are extremely excited to partner with Kano a leader in the STEM industry on this innovative and first of its kind item within the Wizarding World product collection.

“The Harry Potter Kano Coding Kit is a truly unique product that will spark imagination and creativity while demonstrating to users the remarkable possibilities of coding.”

Check out the kit in action below:

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