The first-ever Summer Edition of Spielwarenmesse in Nuremberg has been cancelled

The show was due to open its doors this July after being postponed in January, but following the uncertainty surrounding the coronavirus pandemic, it has been decided to cancel the event and to focus instead on Spielwarenmesse 2022.

“Initially, we received excellent feedback about the Summer Edition from both exhibitors and visitors,” said Ernst Kick, CEO at Spielwarenmesse eG.

“In recent weeks, however, the disappointingly slow improvement in the pandemic has been fuelling uncertainty across the industry. Our top priority remains the health and safety of all our participants.”

From now on, all energy will be channelled into the regular Spielwarenmesse which is scheduled to run from February 2nd to 6th 2022 and will take place in conjunction with Spielwarenmesse Digital.

Kick added: “We’re receiving such a positive response from across the board. The market players cannot wait to get together again in February. And we’re very much looking forward to welcoming everyone back to Nuremberg for the 72nd Spielwarenmesse.”

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Spielwarenmesse 2021 will take place at the Exhibition Centre in Nuremberg from July 20th to July 24th 2021.

In the face of the persisting Covid-19 pandemic, organiser Spielwarenmesse eG was forced to postpone the event for the first time in its history from January until the summer.

“My team and I are delighted to be organising a live event again, something the market is clearly longing for,” said Ernst Kick, CEO of Spielwarenmesse eG.

“In light of the new dates, the concept will differ from the winter event and will be tailored to the needs of both exhibitors and visitors.”

Now running from Tuesday to Saturday, organisers stated that the new choice of days ‘reflects the wish of many retailers and buyers to include an extra weekday’.

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