David Strang, founder of Wicked Vision, on pitching, being pitched… And 21 years in the business

Wicked Vision’s David Strang tells us about the company’s originality, innovation, ambition… And mission!

Jane Garfield on how The Toy Project supports the community, recycles toys and provides LEGO-play therapy

The Toy Project founder Jane Garfield on the importance of play – and the many ways her charity provides it.

Mattel designer Michael Kadile talks creativity, charity – and floating a crib from The Mandalorian

Michael Kadile on how he made a floating crib from The Mandalorian… To raise $12,000 for charity!

Eolo’s Director of Fun Alex Prieto on what he looks for in a product, and living by his motto: keep smiling!

Eolo’s Alex Prieto talks about growing up in toys, smiling on and why he makes fun product videos.

Mojo 100 Rising Star Sam Roberts on working for So Sound and playing with toys

So Sound’s Toy and Game Designer Sam Roberts talks cats, coffee and coming up with ideas.

Fisher-Price’s Nikki Bauman on understanding inventors – and overthinking ideas

Nikki Bauman discusses Fisher-Price’s process, inventor relations, and killing creativity.

LEGO Ninjago Design Manager Michael Svane Knap on inspiration… And what’s next for the brand

Michael Svane Knap Design Manager, LEGO Ninjago, on toys, inspiration and bridging media…

TOMY legend Alpesh Patel on breaking toys, dinosaurs for toddlers and creative filters

Alpesh Patel, Vice President, Global Toy Design at TOMY, talks to us about Toomies, Jurassic Park and the one question he always asks himself…

Inventors Scott Pease and Jeff Swenty on how video games helped them design the hit toy brand Snap Ships

Snap Ships inventors Scott Pease and Jeff Swenty on building modular toys, pitching to PlayMonster… And how the brand may look in 2030.

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