Dumb Ways to Die gets the card game treatment from Spin Master

Posted on 7th March 2023 By Billy Langsworthy

Spin Master, Dumb Ways to Die
Dumb Ways to Die ­– the brand that began life as an Australian public safety campaign from Metro Trains – has now entered the board game space thanks to Spin Master.

The campaign first went viral in 2012, but the song used in the campaign has recently taken off on TikTok.

In the game, each player starts with three lenticular Animated Bean Death Cards, and the last person to have one or more Beans alive is the winner.

The Dumb Ways to Die card game launches this summer and you can check out the original campaign video below:

–

To stay in the loop with the latest news, interviews and features from the world of toy and game design, sign up to our weekly newsletter here

Dumb Ways to Die Spin Master

More Recent News

Asmodee, Dobble, CATAN

Asmodee unites two of its major brands in Dobble CATAN

The crossover edition sees players race to identify matching CATAN symbols, including hexes and resource motifs.

LEGO

LEGO to launch Tropical Aquarium set next month

Once built, LEGO fans can rotate the dials and crank to animate swimming fish, swaying coral, a crab emerging from an underwater cave and an opening treasure chest.

M. Night Shyamalan, Brad Falchuk

M. Night Shyamalan and Brad Falchuk to helm Magic 8 Ball TV show for Mattel Studios

M. Night Shyamalan and Brad Falchuk aim to reimagine Magic 8 Ball as the centerpiece of a ‘high-concept, character-driven supernatural drama’.

Ravensburger, Disney Lorcana, Shane Hartley, Elaine Chase

Ravensburger details 10th Disney Lorcana set, Whispers in the Well

“It is a real thrill getting to work on a set of cards like Whispers in the Well with so many wonderful Disney glimmers coming to the game,” said Shane Hartley, Ravensburger VP of Creative on Disney Lorcana TCG.

Asmodee, Moodbox Games, Kelli Schmitz, Jean-Sébastien De Barros,

Asmodee launches Moodbox Games – a new studio dedicated to US mass market party games

“Moodbox will become a hub for creativity and innovation,” said Jean-Sébastien De Barros, Chief Product Officer and EVP Publishing at Asmodee.

Clementoni, Star Wars

Clementoni launches Star Wars R2-D2 STEM Robot

The buildable R2-D2 STEM Robot kit offers a blend of ‘educational value, interactivity and brand power’.

Upcoming Events

View all events
Stay up to date with the latest news, interviews and opinions with our weekly newsletter
Back to top arro

Sign Up

Enter your details to receive Mojo updates & news.