Lucky Egg’s Sorry What!? scoops People’s Choice Award for Best Party Game at UK Games Expo

The company has teamed up with Kellanova for a multi-year deal spanning brands including Pop-Tarts in 2025 and Cheez-Its in 2026.

Minda had a long career in toys and games, cutting his teeth as a product engineer at Hasbro.

Aberdeen, Newcastle and London to host Hot Wheels Stunt Show.

The set was designed by London-based LEGO fan Toby Brett, as part of the LEGO Ideas programme.

“We look forward to expanding the brand’s reach and creating exciting new opportunities through best-in-class licensing partnerships and product extensions,” said Caren Chacko, SVP, Brand Management at Beanstalk.

American Classic Toys loans Ideal’s original Rubik’s moulds to Wheeling-based toy museum.