Animoodles

Animoodles creator Marissa Louie on the development process behind her latest wave of mix-and-match plush animals

We caught up with Louie to find out more about the development process behind this new range, and plans to take Animoodles beyond the toy aisle.

Marissa Louie on the story-led design process behind her new plush line, Animoodles

We caught up with Louie to find out where the Animoodles concept originated from, why Kickstarter is a perfect launch-pad and what her work with the Designers Guild (a family of Facebook communities encompassing over 15,000 members) entails.

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