So Sound

Sound decisions: Sound Engineer Lucie Lux discusses putting effects, voices and music in toys

“No two days are ever the same…” So Sound’s Lucie Lux on the very varied world of sound design!

So Sound’s ‘glue’, Jazmine Sines, on recruiting designers, organising teams and being creative

Jazmine Sines, Design and Invention Co-ordinator at So Sound, discusses her role at the company

Making all the right noises: So Sound’s Head of Audio, James Livett, discusses putting music in toys

James Livett – Head of Audio at So Sound – on the art of making toys make noise

So Sound opens new studio in Scotland

“We’d like to establish ourselves as a studio that offers opportunities for young designers who live in Scotland,” said TJ Morrison, Creative Director at So Sound

WATCH: Inside the Studio with… So Sound

This Inside the Studio session looks at the Sutton-based invention studio, design agency and audio specialist So Sound.

WATCH: Voice Tech, Toys and Games

Discussing voice tech in toys are So Sound’s TJ Morrison, Virsix Games’ Zai Ortiz and Night Zookeeper’s Lucy Gill in this session chaired by SoapBox Labs’ Patricia Scanlon.

Mojo 100 Rising Star Sam Roberts on working for So Sound and playing with toys

So Sound’s Toy and Game Designer Sam Roberts talks cats, coffee and coming up with ideas.

Moose Toys UK, So Sound, Open 2 Design and Making Things to share tips on how graduates can succeed in the toy space at New Designers 2020

The session will give an in-depth guide as to what life as a toy designer and freelance inventor looks like, delving into the various routes recent graduate can take to give themselves the best chance of working in the toy space.

Industry veteran Doug Morrison on making a noise about sound, engineering toys for Lucasfilm – and why he’ll never be a millionaire

Few people in the toy-and-game industry earn a reputation as truly “go-to” experts. So Sound founder Doug Morrison is one of them… We spoke to Doug about Star Wars, expanding services – and why he’s not a millionaire.

So Sound’s TJ Morrison and James Livett on the launch of the firm’s new video production service

The latest string to So Sound’s bow comes in the form of a video production service that offers everything from helping toy firms create fresh online content for their brands to producing great sizzle reels for inventors.

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