26% of people play board games at least once a week, reveals Asmodee study
Asmodee has detailed new research revealing the rising popularity of board games among the general public.
The findings, released to celebrate the brand’s 30th anniversary, show that 26% of people now play board games at least once a week, and that tabletop games are close behind video games (32%) and podcasts (29%) when it comes to how people are spending their leisure time.
Asmodee surveyed 8,001 consumers in the UK, USA, France and Sweden, and also found that 64% of people turn to games to bring family together and 40% say they find playing tabletop games an easier way to open up compared to regular conversation.
“Tabletop games are gaining more traction as a favoured leisure activity, offering an appealing way to unwind and spend quality time with friends and family,” said Thomas Koegler, CEO of Asmodee.
“As a lifelong gamer myself, I know first-hand how tabletop games are played for much more than recreation, but are also a valuable gateway to imagination, wellbeing fun and togetherness among players. From homes to holidays and cafés to hospital beds, tabletop games create opportunities to connect and share meaningful stories.
“As we celebrate our 30th anniversary, we look forward to delivering games inspired by a wider set of players than ever before, devising new formats to accommodate new settings and new themes to reimagine the realities of modern life.”
–
To stay in the loop with the latest news, interviews and features from the world of toy and game design, sign up to our weekly newsletter here