Asmodee UK details ‘BrainBox in Schools’ initiative

Posted on 17th February 2025 By Billy Langsworthy

Asmodee UK, BrainBox, Phil Crawford

Asmodee UK has detailed its ‘BrainBox in Schools’ initiative.

The project sees over 6,000 BrainBox demo packs being played across 31 UK schools.

BrainBox is a popular fun memory and observation card game, with over 8 million copies sold worldwide. The games are devised in the UK with support from teachers and educational experts.

“BrainBox is hugely popular for combining the fun of board games with learning about dinosaurs, the world or even football,” said Phil Crawford: Asmodee Brand Manager.

“This exciting initiative with Imagination Gaming gave us an incredible opportunity to work with schools to allow pupils to learn, without really realising they’re learning because ultimately in their eyes, they are just playing an amazing game.”

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Asmodee UK BrainBox Phil Crawford

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