Numbalee inventor Oliver Leck on finding success at the Mojo Pitch
Accountant Oliver Leck came to our Mojo Pitch event last September armed with his first ever game, Numbalee. After a successful day of meetings, he signed a global deal with Entertoyment. We caught up with Leck to find out more.
The Marketing Store’s Ben Poate on the design process behind McDonald’s’ Happy Meal toys
Despite its product not being on shelves, as the company responsible for creating McDonald’s’ Happy Meal toys, The Marketing Store is the world’s largest manufacturer of toys. We caught up with Ben Poate, the firm’s Vice President of Sustainability and Innovation, to find out how the team stays the creative when coming up with over 300 toy designs every year
Play Creators Awards: Get your nominations in for R&D Team of the Year
Whether the in-house team at a toy titan, or leading design at a thriving SME, this award celebrates teams working in Research & Development that have achieved extraordinary things over the last year.
TechUp showcases new lines from Mattel, X2 Games and Reach Robotics at SXSW Gaming
“With connected play on track to increase nearly 200% in less than four years, combined with the exponential growth across augmented reality, voice and robotics, we will see more connected ways for kids and families to play, learn and genuinely have fun together,” said TechUp’s Valerie Vacante.
USAopoly gives Die Hard the board game treatment
“We are developing a game that will deeply resonate with Die Hard enthusiasts, incorporating even the slightest details to create a rich and entertaining experience that properly pays tribute to arguably the greatest action movie of all time,” said USAopoly’s Pat Marino.
Play Creators Awards: Get your nominations in for Toy Designer of the Year
Nominations are now open for the Play Creators Awards, taking place at the 2019 Play Creators Festival.
Cocktails, networking and quizzing! Book your spot at Mojo Nation and The Toy Association’s Summer Party
Celebrating the opening night of DISTOY, we’ll be uniting the toy and game industry on Tuesday, May 28th for a night of networking, boozing and quizzing at London’s Jerusalem Bar.
Jazwares’ Ztringz challenge comes to Board Game Club as event celebrates 5th birthday in April
The grown-up games night will celebrate with a menu of Board Game Club favourites from the past five years as well as some newer titles.
TOMY’s Chris Huisman on the global design approach to Ritzy Rollerz, the firm’s new collectible girls brand
We caught up with TOMY’s senior concept and design manager, Chris Huisman, to learn more about the design process behind Ritzy Rollerz, and why “the sky’s the limit” when it comes to the brand’s future.
ChiTAG’s Mary Couzin scoops I.D.I.O.T Award at Toy Inventors’ Dinner 2019
The award, first launched in 1988, stands for International Designer and Inventor of Toys and is given as a tribute to luminaries who have made outstanding contributions to the toy industry.