Opinion

Brian Henk, president of Overworld Games and designer of Total Recall: The Official Tabletop Game, takes a look at the pros and pitfalls of creating a game based on an existing IP.

In the first of a new series of pieces from Sensible Object looking at the development process behind its new edition of Beasts of Balance, lead designer Tim Burrell-Saward talks us through the initial prototyping stage.

Heayes Design’s Richard Heayes takes a look where’s best to start if you’re looking to break into the world of toy and game design.

Adam Morris, design lead at Made by Many, looks at how awesome guitar riffs can inspire great brand experiences for products.

Nick Swift, creator of the Modern Horrors card game, looks at the challenges faced by toy firms when it comes to gender-neutral marketing and pushing ‘progressive’ product lines.

Heayes Design founder Richard Heayes offers up some ground rules for anyone looking to invent in the toy business.

David Snow, co-founder of game design agency The Fantastic Factory (the firm behind products including the Gogglebox board game and What’s in the Box?), lifts the lid on how he creates new play concepts.

Start Licensing’s Ian Downes on why you should be thinking about your toy or game in terms of its potential beyond the toy aisle.

Seven Towns is celebrating its 50th year specialising in toy and game inventing and while today’s landscape is very different, the objective is still the same: constantly seeking new ideas.

With numerous award-winning products to her name, Big Ideas co-founder Ruth Elliott shares some thoughts on the creative process.