Jazwares teams with Cloudco Entertainment for Care Bears collabs across Squishmallows, FigBands, BLDR sets and more

“Bringing Care Bears into our most loved product formats is a perfect way to spark excitement across generations and fandoms,” said Judd Karofsky, Executive Vice President at Jazwares.

Read the Licensing Expo edition of Brands Untapped Magazine online now

Download a digital copy now, or pick one up this week at the Vegas Licensing Expo.

Alessandro Montingelli reveals the best way to pitch to him… And what AMIGO looks for in ideas

Sizzles, wishlists, pitching and going off lists: what Alessandro Montingelli wants for AMIGO.

Wilton Bradley joins Mojo Pitch 2025

“It’s been a great platform for us at Wilton Bradley to connect with talented inventors, and we’re excited to build on that momentum this year,” said Scott Eden, Product Director at Wilton Bradley.

Asmodee’s Birgitte Bülow on Brick Like This, revamping Hint and crafting ‘clever games’

With this first wave of LEGO games, we want to reach as broad an audience as possible”: Birgitte Bülow – CEO of Bezzerwizzer Studio and Dotted Games – on Asmodee’s new LEGO party game, Brick Like This.

Crayola joins Mojo Pitch 2025

“We can’t wait to reconnect with our amazing community of innovative, creative inventors – and we’re just as eager to meet some new faces!” said Joseph Moll, VP of Design, Innovation and Inventor Relations at Crayola.

Julian Miller – co-founder of McMiller Games – on finding ideas, testing games and fighting fish!

“We look for three things in ideas…” Julian Miller reveals how McMiller Games develops new products.

Relatable details latest slate, including Emotional Support Pop-Tarts and QU!CK QU!CK QU!CK party game

The company has teamed up with Kellanova for a multi-year deal spanning brands including Pop-Tarts in 2025 and Cheez-Its in 2026.

2025 Hot Wheels Stunt Show to kick off in UK

Aberdeen, Newcastle and London to host Hot Wheels Stunt Show.

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