Superplastic teams with The Weeknd for vinyl toys celebrating 10 years of Kiss Land

Superplastic has teamed with The Weeknd to launch a limited-edition vinyl toy collection marking the 10th anniversary of his debut album, Kiss Land.

The collection drops on September 10th, exactly 10 years after Abel ‘The Weeknd’ Tesfaye released Kiss Land. The range draws inspiration from the ‘desolate, atmospheric setting portrayed in the album’s moody lyrics and mascot, Super Fantastic Red Panda Cat’.

The line-up features Superplastic’s SuperJanky design, which includes three premium vinyl figures in Green, Black, and Red, all accessorised with removable VR goggles covering 3D eyes. The Green colourway is available for outright purchase, while the black and red colourways are sold as blind boxes.

“The Weeknd is consistently reshaping the artistic landscape through his versatile contribution to music and television; the 10th anniversary of Kiss Land is a special milestone, symbolising a pivotal moment that propelled his career to new heights,” said Superplastic’s Chief Development Officer, Ioana Banu.

“We are thrilled to collaborate with Abel and his team on a very limited collection of Superplastic vinyl art toys, allowing us to pay homage to this monumental occasion.”

Abel ‘The Weeknd’ Tesfaye added: “It’s surreal to look back on 10 years since the release of Kiss Land and to see the lasting impact this album has had on me as an artist and how it continues to be received by my fans.

“The Kiss Land collection is in recognition of this journey we are on together, and I am grateful to Superplastic for helping to bring this vision to life and celebrate this special moment.”

The Kiss Land collection is available online at superplastic.co, at the Superplastic Store in NYC and on shop.theweeknd.com.

–

To stay in the loop with the latest news, interviews and features from the world of toy and game design, sign up to our weekly newsletter here

More Recent News

Hasbro teams with tonies for ‘Learn with Peppa’ Tonie

The Learn with Peppa Tonie explores five key areas of learning: the natural world, emotions, community, creativity and the body.

Hasbro strikes deal with Playmates to produce and distribute Power Rangers toys

“We are honoured to work with Hasbro on the reimagination of this iconic franchise’s toy line for long-time fans and a new generation of children,” said Karl Aaronian, Playmates’ SVP of Marketing.

Moose Toys debuts Despicable Me collection, including ‘Ultimate Fart Blaster’

“There are a number of ‘firsts’ in this new line that are sure to amuse and entertain fans of all ages,” said Joe Smith, vice president of global and U.S. marketing, licensed brands, Moose Toys.

WildBrain CPLG details Playmobil collabs with Zara, Lyle & Scott and more

“These new collaborations demonstrate the brand’s longstanding reputation for quality and creativity,” said Meike de Vaere, VP Partnerships & Business Development at WildBrain CPLG.

Kids Industries launches suite of services aimed at helping brands “unravel the mysteries of fandom”

“For brands seeking to unravel the mysteries of fandom and unlock unprecedented growth opportunities, this promises to be a game-changer,” said Gary Pope, CEO at KI.

WiT details 2024 WiT Foundation Scholarship

“This program advances WiT’s commitment to foster an industry culture where every woman can thrive,” said Angelina Castro and Kristin Lecour, WiT Scholarship Co-Chairs.