Pete Kellond
Why thought, passion, enthusiasm and respect mean so much to the award-winning Pete Kellond
Hasbro’s Pete Kellond reveals what he enjoys most about the toy, game and entertainment industry
Popular Articles
“It’s special… It doesn’t feel like anyone else’s game!”: Asmodee’s Julien Sharp on ambitions for Take Time
Steve Reece looks at why professional toy and game inventors are so important for the toy industry
Evan Brooks, Senior Product Designer for Transformers at Hasbro, on recent highlights – and 40 years of The Transformers: The Movie
Fugglers creator Louise McGettrick on how an eBay listing for a bag of false teeth inspired her line of plush monsters
LEGO readies LEGO SMART Play – an interactive platform boasting sensors, miniature speakers, lights and more
Upcoming Events
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- 31st January 2025
- Spielwarenmesse, Nuremberg
International Game Inventors Convention
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- 20th - 22nd May 2025
- Mandalay Bay Convention Center, Las Vegas
Las Vegas Licensing Expo
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- 24th - 26th June 2025
- Stamford Bridge Stadium, Chelsea, London
Play Creators Festival
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- Tuesday, June 24th, 2025
- Stamford Bridge Stadium, Chelsea, London
Play Creators Awards
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- Wednesday, June 25th, 2025
- Stamford Bridge Stadium, Chelsea, London
Play Creators Conference
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- Thursday, June 26th, 2025
- Stamford Bridge Stadium, Chelsea, London
Mojo Pitch
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- 7th - 9th October 2025
- Excel London
Brand Licensing Europe
