Philanthropist Alan Hassenfeld – former CEO of Hasbro – has died. He was 76

“Alan created a legacy that will inspire us always.” Industry loses beloved figure, Alan Hassenfeld.

Bubblegum Stuff debuts brand refresh

“We’re delivering a brand that’s brave, bold and brilliantly positioned for today’s playful gift shopper,” said Courtney Wood, Founder of Bubblegum Stuff.

Jon M. Chu to direct live-action Hot Wheels movie

“Jon’s ability to craft rich, elaborate worlds with a distinct point of view makes him the ideal storyteller to bring Hot Wheels to life,” said Robbie Brenner, President of Mattel Studios and Chief Content Officer at Mattel.

Brand Licensing Europe’s online Event Planner opens to visitors

“The new features will make it even easier for attendees to find their way around the show and create even more efficient schedules,” said Laura Freedman-Dagg, Head of Retail at BLE.

Helvetiq teams with Asmodee to bring Steffen Spiele titles to the US

“We see growing demand for elegant, small-format games, and Steffen Spiele fills that niche perfectly,” said Julien Sharp, Country Manager at Asmodee US.

From Crash Cats to Flying Squirrel Feeder Frenzy: How illustrator Bill Ledger creates great packaging

Meet Bill Ledger… The illustrator behind Snack-O-Saurus Rex, Pigs on Trampolines and more!

Ellie Dix, April Mitchell, Serena Fadlun and more among Inventor nominees for WiT’s Wonder Women Awards 2025

“The Wonder Women Awards is a reminder that our greatest strength lies in how we uplift and celebrate one another,” said Co-Chairs Nancy Molenda and Deirdre Cross.

“We’ve brought diecast thinking to bricks”: Craig Callum – Senior Design Manager for Hot Wheels – talks Mattel Brick Shop

Mattel’s Craig Callum discusses development of the Mattel Brick Shop Hot Wheels sets – and why his own car choices fuel his creativity.

Kids Industries study reveals 75% of families share fandoms

“Fandom isn’t just emotional anymore – it’s expressive, social and powerful,” said Gary Pope, CEO and Co-Founder of Kids Industries.

Mr. Monopoly – Philip E. Orbanes – discusses the extraordinary secrets within his new book: Monopoly X

Philip E. Orbanes reveals the secret role of Monopoly in helping prisoners escape during World War II…

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