News

Wilton Bradley joins Mojo Pitch 2025

“It’s been a great platform for us at Wilton Bradley to connect with talented inventors, and we’re excited to build on that momentum this year,” said Scott Eden, Product Director at Wilton Bradley.

Relatable details latest slate, including Emotional Support Pop-Tarts and QU!CK QU!CK QU!CK party game

The company has teamed up with Kellanova for a multi-year deal spanning brands including Pop-Tarts in 2025 and Cheez-Its in 2026.

2025 Hot Wheels Stunt Show to kick off in UK

Aberdeen, Newcastle and London to host Hot Wheels Stunt Show.

Reading’s independent game retailer Eclectic Games to move premises

Owner Becky Ottery says move will “better support the increased number of customers and communities.”

Popular industry veteran Minda Patel has passed away

Minda had a long career in toys and games, cutting his teeth as a product engineer at Hasbro.

LEGO teams with Pixar for Luxo Jr. set

The set was designed by London-based LEGO fan Toby Brett, as part of the LEGO Ideas programme.

Beanstalk looks to expand MAGNA-TILES into apparel, home goods, arts and crafts, and more

“We look forward to expanding the brand’s reach and creating exciting new opportunities through best-in-class licensing partnerships and product extensions,” said Caren Chacko, SVP, Brand Management at Beanstalk.

Original Rubik’s Cube moulds set to go on loan to Kruger Street Toy and Train Museum

American Classic Toys loans Ideal’s original Rubik’s moulds to Wheeling-based toy museum.

Ravensburger details ninth Disney Lorcana set, Fabled

Fabled will introduce two new rarities to look for in each booster pack: Iconic and Epic.

Mattel details first wave of Mattel Brick Shop Hot Wheels sets

“Hot Wheels has fuelled the passion of car enthusiasts for generations, and with Mattel Brick Shop, we’re giving fans an entirely new way to engage with their favourite vehicles,” said Roberto Stanichi, EVP, Global Head of Vehicles and Building Sets at Mattel.

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