Mattel debuts Mini Barbieland range

Read a digital copy via this link, or pick one up from the Mojo Nation stand (B38) at London Toy Fair or from the Digital Media Point in NCC Ost at Spielwarenmesse.

“We want to highlight that games aren’t just about entertainment, they can also play a meaningful role in supporting mental wellbeing and reducing loneliness,” said Roger Martin, Marketing Director at Asmodee UK.

“We are confident that Captain Flip, Zenith, and our future titles are in good hands,” said PlayPunk.

“Gui Gui was an instant hit, and now we’re ‘stretching’ its popularity even further through standout licensing, cool partnerships and exciting new offerings,” said Ronnie Frankowski, CEO, Moose Toys.

“We’re excited to keep raising the bar with best-in-class products and our brilliant partners who help Bluey inspire shared play on a truly global scale,” said Suzy Raia, EVP, Global Consumer Products at BBC Studios.

“With our debut launch, we’re doubling down on what makes Regrettable Games different: three simple rules, one unmistakeable prop and standout packaging that communicates the product in a flash,” said Harry North, Co-Founder of Regrettable Games.