Posted on 25th February 2026
By Billy Langsworthy

Spite House Studios is bringing Go F*** Yourself – a viral success story – to retail in the US this summer.
The game – a adult take on Go Fish – will launch exclusively at Walmart in a Big Box edition that combines three sets.
Go F*** Yourself has racked up over half a billion views on TikTok and is the bestselling card game of all time on TikTok Shop, with over a million copies sold. It is also becoming one of the top-selling card games on Amazon.
“The massive, viral success of Go F*** Yourself isn’t just luck; it proves that the world is hungry for games that are quick to learn, outrageously funny and culturally subversive,” said Chris Breaux, Founder of Spite House Studios.
“We’re excited to roll out this ultimate edition for the millions of fans who found us online, and to introduce the game to an entirely new, massive retail audience. We aren’t just making games; we are shattering boundaries, and the response has been phenomenal!”
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