Cry Babies

Marta Mirallas, IMC Toys, Cry Babies

Marta Mirallas of IMC Toys talks Cry Babies Magic Tears Charmz, K-Pop Idol – and working with inventors

“We react quickly when we see something that could make a real difference.”: In conversation with Marta Mirallas, Innovation Director at IMC Toys.

Julia Majure, Virginia Corbella, IMC Toys, Cry Babies

IMC Toys’ Julia Majure and Virginia Corbella discuss bringing something fresh to the doll aisle with Cry Babies

IMC Toys’ Julia Majure and Virginia Corbella explain what inventors need to know about creating for Cry Babies.

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