Cakeworthy teams with Hasbro for Furby fashion range

Cakeworthy, Hasbro, Furby, Brandon Shedden

Cakeworthy has teamed up with Hasbro to launch a Furby fashion collection.

Featuring designs inspired by earlier versions of the iconic toy, the 13-piece line includes accessories, a sweater, t-shirt dress and a sherpa jacket.

“The Cakeworthy brand thrives off of nostalgia, so this collection truly couldn’t have been a better fit for us,” said Cakeworthy Founder & CEO Brandon Shedden.

“I really wanted to take the icon that is Furby and turn it into a product on a level that we’ve never really hit before. When designing this collection, we essentially asked ourselves, ‘What would Furby look like if it were a hat or a bag or a jacket’ – that was the vision.

“This has truly been one of our most ambitious collections to date, including never-before-seen features from Cakeworthy like 3D elements and even hair. These are things our community hasn’t typically seen from a Cakeworthy item, or really anywhere!”

The collection will be available from January 19th online and at Cakeworthy’s brick and mortar store location at CF Lime Ridge Mall in Hamilton, Ontario.

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