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Hasbro debuts new crowdfunding platform dedicated to ‘trophy items’
Posted on 26th February 2018By Billy Langsworthy
Hasbro has detailed HASLAB, a new crowdfunding platform dedicated to launching ‘trophy items, both in significance and size’.
The first product to grace the service is The Vintage Collection: Jabba’s Sail Barge, a $499.99 toy that’ll be the largest Star Wars product Hasbro has ever created, should it reach its goal of 5,000 backers.
Measuring approximately 4ft long, Jabba’s Sail Barge features detailed decks, removable side panels, vintage packaging, and soft cloth sails, as well as a 3.75-inch scale figure of Jabba the Hutt.
Backers will also receive a 64-page booklet detailing the design and development process behind the actual Sail Barge film set piece and Hasbro toy.
Fans have until April 3rd to back the project. Check out more on the new platform below:
“For decades, The Legend of Zelda franchise has captivated fans through its deep lore, unforgettable characters and enduring sense of discovery,” said Billy Lagor, President Toys and Board Games at Hasbro.
“The opening of our permanent Gundam Base Store in the UK represents the strength and heritage of the Gundam brand, as well as the wider growth of anime as a whole,” said Kazu Kojima, Commercial Director at Bandai Toy & Hobby UK.
“This collaboration represents the type of authentic partnership we believe can create meaningful brand momentum,” said Scott Harvey, Chief Executive Officer of Jones Soda Co.
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