Big Potato’s Zoë Ann Lee discusses her tenth anniversary, packaging design – and favourite game!

“It’s a sign of both the international importance of our fair and the vitality of the gaming industry,” said Carol Rapp, Managing Director of Merz Verlag.

“We are deeply grateful to the companies and individuals who supported the TOTY Awards,” said Pamela Mastrota, Executive Director of The Toy Foundation.

“Even though some of us hold the title of designer, we’re also encouraged to do a lot of toy engineering”: In conversation with Raymond Guo, Senior Staff Designer, BAIC, at Spin Master.

New additions also include version of Rumi, Mira and Zoe, dressed in their ‘What It Sounds Like’ outfits.

“This collection is playful, powerful and built to stand out,” said Hope Henderson, Licensing Manager at WOLFpak.

The event will feature live gameplay, panels, traders and more.

“McLaren Racing represents excellence, innovation and an extraordinary global fanbase,” said Andy Oddie, Chief Commercial Officer at Funko.

“They will play an important role in helping us to connect with even more fans around the world,” said LEGO Group CEO, Niels B Christiansen.

“We’ve become a kind of love language!”: Steve Starobinsky – Head of Partnerships at Pudgy Penguins – on listening to the brand’s engaged fanbase.