Student Design Seminar returns to London Toy Fair

London Toy Fair is re-introducing its Student Design Seminar at this year’s show.

Working in partnership with Mojo Nation, the British Toy & Hobby Association has tailored a seminar aimed at inspiring university design students and nurturing the next wave of toy and game innovators.

Taking place on the final day of the show in the Henley Suites, students will hear from a panel of celebrated independent inventors, including Gary Pyper of Fun-Damental Invention, board game inventor Ellie Dix, and Fi Murray of Making Things Studio. Together, they will offer invaluable guidance for those eager to break into the world of toy and game invention.

The seminar will also showcase perspectives on the world of in-house toy and game design. Speakers include Alpesh Patel, VP of Global Toy Design at TOMY; Bob Moog, President of University Games; Rory Edwards, Design & Development Manager at Vivid Goliath; and Alex Reynolds, Global Head of R&D & Licensing at Casdon. Their discussion will provide students with an inside look at designing for global brands and developing products that resonate with consumers around the world.

Beyond the seminar, students will have the opportunity to explore the show floor, with scheduled stand visits arranged with exhibitors. These visits will offer valuable insight into emerging industry trends and the wider market landscape.

“We are so pleased to be able to bring back the Student Design Seminar this year,” said Majen Immink, Head of Toy Fair.

“The toy industry is so vibrant and creative, and this seminar is a great opportunity to inspire the next generation of up and coming designers to think about the toy industry as a future career destination.”

Toy Fair 2026 will take place Tuesday January 20th to Thursday January 22nd. To register for your visitor pass please click here https://toyfair2026.eventreference.com/register.

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