BTHA
Exhibitor applications for London Toy Fair 2027 are now open
“We have already seen significant interest in stand bookings and anticipate a high number of returning exhibitors,” said Majen Immink, Head of Toy Fair at the BTHA.
London Toy Fair ‘trolley dash’ secures thousands of toys for children’s charity Kids in Mind
“We are once again thrilled to be able to partner with Kids in Mind on this incredible initiative that gives our exhibitors the opportunity to donate products directly to children in desperate situations displaced from abusive homes,” said Majen Immink, Director of Toy Fair at the BTHA.
Student Design Seminar returns to London Toy Fair
The British Toy & Hobby Association has partnered with Mojo Nation to curate sessions aimed at inspiring university design students and nurturing the next wave of toy and game innovators.
BTHA and Mojo Nation to host Inventors Lunch at Toy Fair 2026
The free Inventors Lunch will return to Toy Fair on Thursday, January 22nd at 12PM, hosted upstairs on the Toy Trust Lounge (UL 161).
London Toy Fair 2026 enjoys strong sales momentum
“We are delighted to once again see such strong interest in Toy Fair from returning and new exhibitors alike,” said Majen Immink, Head of Toy Fair at the BTHA.
Don’t miss the Inventors Lunch at London Toy Fair 2025
The free Inventors Lunch will return to Toy Fair on Thursday, January 23rd at 12PM, hosted at the Toy Trust Lounge (stand number UL 161).
BTHA and Mojo Nation to host Inventors Lunch at Toy Fair 2025
The free Inventors Lunch will return to Toy Fair on Thursday, January 23rd at 12PM, hosted upstairs on the Toy Trust Lounge (UL 161).
BTHA’s Roland Earl and Rebecca Deeming-Mitchell on inventor engagement, industry evolutions and London Toy Fair 2025
The British Toy & Hobby Association’s Roland Earl – Director General – and Rebecca Deeming – Senior Communications & Event Manager – on why inventors should come to Toy Fair.
London Toy Fair enjoys strong re-booking sales
“We do not underestimate the ongoing challenges the industry faces and therefore hugely appreciate the loyalty and support of our exhibitors,” said The BTHA’s Head of Toy Fair, Majen Immink.
Jenga named inventors’ pick for the top toy or game of the past 70 years
The survey from the BTHA and Mojo Nation was carried out to celebrate the London Toy Fair’s 70th anniversary.




