Deej Johnson

Elif Atmaca, co-founder of Toyi, discusses a nomadic childhood, free-play kits and why creating unique toys is vital to kids.

Tim Walsh, co-founder of Roo Games, on breaking rules, changing directions… And the no-no’s of pitching.

We caught up with Graeme and Fiona Fraser-Bell to find out what they do, why it works – and the difference between pitching to the Dragons and the public…

Deej Johnson looks at why well-written rules are the touchstone of better games, better brands and better word of mouth.

With a string of hit titles including Don’t Step In It, Soggy Doggy and Heist, Don Ullman is a prolific and award-winning inventor. We caught up with Don to ask about his creative process, collaborative efforts and overnight success…

Writer and speaker Deej Johnson is a creative consultant with five books to his name. His latest, co-authored by Mojo Nation founder Billy Langsworthy, explains how to apply creative techniques to the invention of board games.

Deej will be handling content for the Mojo Nation site, covering news, opinion pieces and interviews with figures from across the world of toy and game design.

Making Things’ Fi Murray, Triclops Studios’ Rob Ames and Worlds Apart’s James Austin-Smith will look to convince creative consultant Deej Johnson that their pet hate deserves to go into Room 101.

Creative consultant Deej Johnson looks at how toy and game firms and designers can benefit enormously from embracing a theoretical one-star review of their ideas.

Creative consultant, Deej Johnson, looks at how firms unwittingly hinder creativity, and what to do instead.