Harry Potter

Wow! Stuff’s Richard North on the design process behind the firm’s new Wizarding World line

Wow! Stuff CEO Richard North discusses the launch of a new collection of interactive Wizarding World products hitting shelves this summer.

Kano makes licensing debut with Harry Potter Coding Kit

The build-it-yourself wireless wand shows fans how to code and create, as they flick and swish through more than 70 challenges inspired by the Wizarding World.

The real deal: How likeness rights can make or break a toy line

Overworld Games has claimed its recent Total Recall board game failed to reach its Kickstarter goal as fans didn’t like the fact the artwork didn’t match the actors in the movie. Start Licensing’s Ian Downes takes a look at how likeness rights are a vital part of ensuring the success of licensed toys and games.

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