Play-Doh

“The Play-Doh brand has always been about the limitless possibilities of imagination – and that feeling doesn’t fade as you grow up, it evolves,” said Brian Baker, Senior Vice President, Play-Doh at Hasbro.

Deej Johnson on the amazing origins of the world’s favourite compound.

The Play-Doh Fizzie Compound NERF Edition holds an orange-scented crunchy Fizzie compound and comes with mini NERF darts that can be mixed in.

The Play-Doh Stamp and Spin Pizza Playset features a mechanism that sends a pretend crust twirling out of the oven.

Pantone 11-4201 Cloud Dancer is a serene shade designed to ‘reduce noise, restore balance and create space to simply be’.

Play-Doh World gives players the opportunity to create Play-Doh characters and animals, before watching them come to life.

“It’s the perfect fusion of two iconic brands”: Jennifer Schroth – Design Manager for Play-Doh and Creative Play at Hasbro – takes us inside Play-Doh’s Barbie collection.

“It’s the Play-Doh brand’s mission to elevate the value of imagination, and fashion is a natural manifestation of that creativity and self-expression,” said Tim Kilpin, President, Toys, Games, Licensing & Entertainment for Hasbro, Inc.

The Play-Doh Pizza Delivery Scooter comes with 10 modelling compound colours and 16 pretend accessories

“Collaborating with such a knowledgeable and market-leading partner like Play-Doh is a boost to our creativity,” said Erik van Erp, CEO of Creative Craft Group.