Mattel launches Barbie Women in Film line
Mattel has launched a Barbie Women in Film line as its 2024 Career of the Year.
The dolls feature four unique Barbie careers to ‘ignite inspiration among the next generation of women to explore careers in film’. The launch has been timed to the start of the 2024 film awards season and in reflection of the Barbie being the highest grossing film of 2023.
The range includes a Studio Executive, Director, Cinematographer and Movie Star, and is available at Amazon and Hamleys.
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