Interviews

What makes Folkmanis Puppets great? Art director Allison Sieber on why the company’s in great hands

As Folkmanis Puppets nears its 50th year, Allison Sieber discusses the company’s amazing products.

Rachel Godfroy on helping children feel confident and connected with Kid Kreations’ Heartfuls

“Each doll is designed to ‘fill your heart.'”: Designer Rachel Godfroy discusses the development process behind the MESH-accredited doll range, Heartfuls.

Astra President Sue Warfield talks tariffs – and what to expect from this year’s Astra Marketplace & Academy event

Sue Warfield lets us know what to expect from the imminent Astra Marketplace & Academy.

Alessandro Montingelli reveals the best way to pitch to him… And what AMIGO looks for in ideas

Sizzles, wishlists, pitching and going off lists: what Alessandro Montingelli wants for AMIGO.

Asmodee’s Birgitte Bülow on Brick Like This, revamping Hint and crafting ‘clever games’

With this first wave of LEGO games, we want to reach as broad an audience as possible”: Birgitte Bülow – CEO of Bezzerwizzer Studio and Dotted Games – on Asmodee’s new LEGO party game, Brick Like This.

Julian Miller – co-founder of McMiller Games – on finding ideas, testing games and fighting fish!

“We look for three things in ideas…” Julian Miller reveals how McMiller Games develops new products.

Moose Toys’ Audrey Freda Tam on bringing a beauty-inspired twist to slime play with Gui Gui

“It’s a premium, layered, five-step unboxing experience that takes inspiration from multi-step skincare routines”: Audrey Freda Tam, Design Director for Dolls, Collectibles and Activities at Moose Toys, talks Gui Gui.

Inventor magician Vinny Sagoo discusses games, creativity… And making magic mainstream

“Ideas come from all over the place!” Inventor Vinny Sagoo talks games, magic and more.

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