Interviews

Mattel’s Tyler Kenney on bringing toyetic fun into fingerboarding with Hot Wheels Skate

Tyler Kenney – Mattel’s Director of Design for Licensed Wheels & Matchbox – discusses the “challenger spirit” that drives Hot Wheels.

John D. Clair on the origins of his real-time horse racing game, Ready Set Bet

John D. Clair – the designer behind acclaimed tabletop titles like Mystic Vale, Space Base and Cubitos – talks us through the development of his new party game, Ready Set Bet.

Triclops Studio’s Rob Ames and Luc Hudson on their new studio space – and why retro toys fuel creativity

Rob Ames and Luc Hudson talk M.U.S.C.L.E wrestlers, Sofubi vinyl figures and Fiendish Feet yogurt pots.

Zygomatic’s Michaël Gonçalves on the magic of Dobble – and what inventors should consider when designing for the brand

Michaël Gonçalves – Head of Studio at Zygomatic – discusses creating a game for older Dobble fans in Dobble Connect.

Melissa & Doug’s Sofia Dumery on innovation, ‘wood-first’ thinking and inventor opportunities

Sofia Dumery, SVP of Design at Melissa & Doug, discusses how inventors can innovate in the pretend play space.

Game designer Brett J. Gilbert discusses putting a new spin on a classic in Labyrinth: Team Edition

Brett J. Gilbert on the challenges – and opportunities – that come with creating a fresh take on an old favourite.

Golden Bear’s Product and Innovation Director, Becs Henchey, talks sustainable toys

Keen to be green: Becs Henchey discusses her varied role at toy giant Golden Bear

Bucher & Harrison’s Jim Harrison on 30 years of fast, frightening fun with Atmosfear

As Atmosfear: 30th Anniversary Edition lands, Jim Harrison talks us through the origins and evolution of a truly break-frame game.

Game designer Kim Vandenbroucke on the origins of PlayMonster’s Pigs on Trampolines

We caught up with Kim Vandenbroucke to discuss recent launches Pigs on Trampolines and Split – and find out her most underrated creation.

Brand Britain’s Steven Sterlacchini discusses toy packaging – and not using process to imitate inspiration

Front, back and beyond the box: Brand Britain’s Director – on packaging games

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