Mattel debuts KPop Demon Hunters dolls, games, action figures and more at Spielwarenmesse 2026

Mattel has debuted its slate of KPop Demon Hunters toys and collectibles at Spielwarenmesse 2026.

The range spans several categories, including dolls, action figures, games and collectibles from the company’s iconic brands like Polly Pocket, UNO, Little People Collector and more.

“KPop Demon Hunters is a true global phenomenon, fuelled by a passionate and fast-growing worldwide fan base,” said Nick Karamanos, Senior Vice President of Action Figures and Entertainment Partnerships at Mattel.

“Our close partnership with Netflix allowed us to move quickly and deliver products on an incredible timeline that meets fan demand. With products spanning multiple Mattel brands, we’re expanding how fans can celebrate the characters, songs and stories they love.”

Additional KPop Demon Hunters items from Mattel will be revealed throughout 2026.

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