With this first wave of LEGO games, we want to reach as broad an audience as possible”: Birgitte Bülow – CEO of Bezzerwizzer Studio and Dotted Games – on Asmodee’s new LEGO party game, Brick Like This.

“We can’t wait to reconnect with our amazing community of innovative, creative inventors – and we’re just as eager to meet some new faces!” said Joseph Moll, VP of Design, Innovation and Inventor Relations at Crayola.

“We look for three things in ideas…” Julian Miller reveals how McMiller Games develops new products.

The company has teamed up with Kellanova for a multi-year deal spanning brands including Pop-Tarts in 2025 and Cheez-Its in 2026.

In the session, Ellie will share 20 different ways of generating new ideas.

Aberdeen, Newcastle and London to host Hot Wheels Stunt Show.

Owner Becky Ottery says move will “better support the increased number of customers and communities.”

Minda had a long career in toys and games, cutting his teeth as a product engineer at Hasbro.

Brian Mariotti on fandom, collecting and what makes a brand attractive to Thrilljoy.

“It’s a premium, layered, five-step unboxing experience that takes inspiration from multi-step skincare routines”: Audrey Freda Tam, Design Director for Dolls, Collectibles and Activities at Moose Toys, talks Gui Gui.