Character team to take on mammoth cycling challenges for The Toy Trust

The designs feature characters from the brand’s Baby Collectibles series.

“Bringing the Barbie brand into the Playmobil world builds on values we both share and marks the next step in our partnership with Mattel,” said Playmobil CEO Bahri Kurter.

“There are so many ways we can build on Funko’s fandom and expand our business for the benefit of both customers and shareholders,” said Simon.

“I have been following the toy market for many years and cannot recall the last time all countries Circana tracks were growing at the same time,” said Frédérique Tutt, Global Toys Industry Advisor at Circana.

The Nike Dunk Tickshot set features a Nike Dunk sneaker sat atop a neighborhood playground.

“Relatable’s growth has been nothing short of incredible, evolving from a viral game into a global force across multiple categories,” said Ochoa.