MGA Entertainment to celebrate 25 years of Bratz with podcast, deluxe album, new dolls and more

MGA Entertainment has detailed a slate of activity celebrating 25 years of Bratz.

Launching later this year is Bratz Chatz, a weekly podcast show hosted by Sasha, Jade, Cloe and Yasmin. Each episode will feature guests and tastemakers ‘who shape culture, spark conversation and share fresh, unfiltered perspectives across fashion, music and beyond’.

Elsewhere, MGA is launching a Bratz Anniversary doll on May 21st called Gaia that comes with an anniversary charm, as well as reimagined versions of the 2001 core four – Sasha, Cloe, Jade, and Yasmin. And after two sold-out runs, a new wave of Bratziez will also land soon, and MGA will also be launching Bratz dolls dressed in looks from iconic designers.

In addition, a deluxe version of the Bratz Angelz album will launch later this year, boasting two new songs and music videos.

“What started as a bold idea 25 years ago exploded into a full-blown cultural movement,” said Jasmin Larian Hekmat, President and Creative Director of Bratz.

“Today, Bratz isn’t just surviving, it’s thriving and continuing to push boundaries with style, confidence and attitude, sparking creativity and proving that when you stay bold and true to yourself, you don’t just follow culture… You lead it. I’m beyond excited for what’s next as we celebrate this milestone, shake up the fashion world, and keep pushing boundaries for the next 25 years and beyond.”

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