Sweet Spot Studio’s Jon Vanderbeek to discuss ‘How to Thrive as a Small Studio’ at Play Creators Conference

In the session, Ellie will share 20 different ways of generating new ideas.

“We’re searching for groundbreaking, imaginative concepts that deliver that real ‘wow’ factor,” said Heath Saber, Inventor Relations Director at Moose Toys.

“For us, this is THE event of the year,” said Becs Henchey, Product & Innovation Director at Golden Bear.

Gabi’s session will look at how values-based storytelling builds brands that connect, move and extend their reach.

“Hasbro is excited to join the Mojo Pitch again this year, to connect with the brilliant minds shaping the future of play,” said Naomi Brugnatelli, Senior Manager of Inventor Relations at Hasbro.

Adam’s session – titled ‘Chasing Play and Designing Without Permission’ – will explore how Fat Brain looks to make toys by breaking the mold.