Artist André Saraiva reimagines Fisher-Price Little People as wooden sculptures for Mattel Creations launch
In addition to the collectible set, the launch also spans apparel and accessories.
Nominations now open for Play Creators Awards 2026
This year’s Play Creators Awards will take place on Tuesday, June 23rd at Under the Bridge in London.
Mattel to launch Barbie Roll and Reveal later this year
The line launches with a pop star inside a pink disco ball, a football player inside a pink football and a tennis player tucked into a pink tennis ball.
Mattel details Easy Connect track system for Thomas & Friends
Easy Connect boasts snap-easy connections, wider rails, ‘auto-rerail technology’ and faster build times.
Basic Fun! to launch Dungeons & Dragons Questers toys in July
“Questers invites kids into the world of D&D in a way that feels approachable, creative and fun for today’s young adventurers,” said Dan Westcott, Senior Vice President of Global Brand Marketing at Basic Fun!
Mattel celebrates 25th anniversary of Barbie in the Nutcracker with toys, collabs and Netflix special
“This anniversary is an opportunity to honour where Barbie’s animated storytelling began,” said Nathan Baynard, Vice President, Head of Barbie at Mattel.
CGE readies New York Toy Fair debut with Codenames expansion packs, Codenames: Back to Hogwarts and Wispwood
Exhibiting at Booth #6811, CGE is showcasing three themed expansion packs for its different Codenames titles.
Wild Republic to debut Flipkins, Poppykins and more at Toy Fair 2026
“Every product we create is designed to celebrate nature, encourage learning, and give back to the world that inspires us,” said Vishnu Chandran, CEO of Wild Republic.
Warner Bros. Discovery Global Consumer Products names Hasbro as master toy partner for Harry Potter
“The world of Harry Potter and its unforgettable characters align perfectly with our mission to deliver a lifetime of play to generations of fans,” said Tim Kilpin, President of Toys, Games, Licensing and Entertainment at Hasbro.
Jazwares’ David Winter – VP of BlueJ and Games at Jazwares – on launching the company’s new games division
David Winter – VP of BlueJ and Games at Jazwares – tells us why, when it came to games, his first call was to the inventor community.







